Apollo-tn-v3.jpg

Apollo

PANATEA is a health and lifestyle-driven matcha green tea company, based in NYC which I had the opportunity to brand.  

Note: Logo-mark (main circular shape) was created by a previous designer.

 

Apollo visual identity & packaging .

 

Studio: Independent / Self
Client: Apollo
Role: Creative Direction, Design, Illustration

Apollo is a jelly-based meal replacement drink targeted towards ambitious young professionals. I was brought on to establish the complete brand identity including naming, brand strategy, typography, illustration, print, packaging, digital, social, out-of-home, and the launch campaign execution.

 
Apollo-logo-01-v2.jpg
Apollo-logo-02-v1.jpg
Apollo-illo-01-v1.jpg
Apollo-package-01-v2.jpg
Apollo-shirt-01-v2.jpg
Untitled-1illo-4.jpg
tote3.jpg
apollo-candle.jpg
Apollo-bus.jpg
 

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